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Content Marketing

Great content is everything in an effective digital marketing campaign. It’s the key to generating sales more efficiently in a digital driven world.

Build valuable relationships with your audience

Great content marketing can help boost sales by meeting customers at any point in the buying process and moving them forward by providing them with the knowledge they need to take their next step. It’s about interacting with your consumers in a meaningful and mutually beneficial way.

Marketing your content is an opportunity to establish long-standing relationships by giving your audience insight into your brand aspirations including conveying the passion behind your product or service and the value of your offering. Content marketing allows you to reach a phenomenal number of potential customers who you may have never encountered otherwise.

You can gain trust from your readers by showing transparency about your knowledge and experience so that you are seen as a thought leader in your industry and become the go-to brand for customers. With today online marketplace flooded with competition, the best way to distinguish your business and brand is to be the provider of value so that customers can be confident that you will go the extra mile to ensure they get the best value and service from your offering.

The buying behavior of consumers has become increasingly conscious and customers tend to show loyalty to brands that they feel are responsive to their needs. With social media undoubtedly the most disruptive form of marketing to date, there are many opportunities and unlimited potential for companies however big or small to truly gain market share even beyond borders.

Content Marketing

Great content is everything in Digital Marketing. We help you tell your story.
Content crafted carefully can help you make more personal connections with your consumers.
Businesses can enhance their brand image by producing and sharing quality content.
Content marketing is a relationship-building tool that builds brand awareness and boosts customer engagement.
Increases interaction through comments, social media channels, and landing page activity.

Why strong and relevant content is so important:

Helps boost your SEO rankings.
Maintains interest throughout the sales conversion process.
Reflects your brand personality.
Addresses the needs of your target audience.
Establishes new relationships in your business.

Benefits of content marketing

Regardless of the industry you’re in, content marketing will work for you if handled by experts who take the time to understand your vision and objectives and then deliver on them.

Builds credibility

Every interaction you have with a potential customer should leave no doubts in their mind about your product or service. Content marketing allows you to address any concerns quickly and safeguard your reputation.

Increase web traffic

Investing in useful content ensures that search engine rankings are strong. Nothing generates organic traffic better than genuinely engaging and customer-centric content.

SEO friendly

Without powerful content SEO is ineffective. You need awesome blogs, articles and other content rich with your targeted keywords. The internet has leveled the marketing playing field and any business can benefit.

Improve ROI

By creating valuable content you reach informed buyers who will reward you with business and loyalty. Content marketing is much cheaper than traditional marketing and more impactful.

What sort of content do we develop?

Whether you need various types of content to serve specific functions at particular stages of the sales cycle, we are here to help you with all your content marketing requirements. By aligning your content with buyers’ needs at each step of the journey, it becomes easier for them to navigate the road from prospect to satisfied customer.

Blog posts – keep your social media presence going and drive traffic to your website and then convert that traffic into leads.

Social Media posts – if you ever want to launch a viral campaign, you’ll have a base of users to help spread your message.
Video – nothing keeps an audience more engaged than video and it’s become an indispensible part of the marketing arsenal.
eBooks – to solidify your online reputation, offering a free eBook download to your potential customers is a great way to build a solid mailing list and loyal customer base.
Website copy – a website is an important representation of your business and brand so it is crucial to have professional web copy that will convey your message appropriately to consumers.
Infographics – what an awesome way to share some fascinating facts and figures with your audience and create greater engagement.
Newsletters – keeping your customers updated with the latest product promotions, service upgrades or business developments is so much easier with a creative newsletter.
Press Releases – be the first to break the news about your latest offering and let your message travel as far and wide as you wish.

Articles – a great way to have increased online visibility while adding value to your followers is by sharing articles that are informative and engaging.

Search Advertising

Gain visibility on the Search Engine results pages with highly targeted advertisements tailored to your company’s specific needs. Also control costs and get measurable results.

Make information accessible to the consumer faster, match ads exactly to the consumer's query and increase conversion rates and ROI. With Search Advertising you can effectively control costs since campaigns can be switched on and off with one click, giving you all the flexibility which traditional media lacks.

Be empowered by the measurable features available through Search Advertising such as average advertisement position, number of impressions, Cost-Per-Click, Click-Through-Rate, Conversion Rate, Cost per Conversion, and so much more. Every dollar spent on advertising matters more than ever. With paid search you have the luxury of measuring based on conversions down to the ad and keyword levels so that you’re informed about exactly what’s working and what’s not performing.

We will make sure you rank for more terms that help you turn visitors into opportunities. Whether you want to reach potential clients in your own area or across borders, you can target searchers down to their city level location. As a marketer, it is important to be able to drive as many people to your website as consistently as possible.

Paid search marketing gives advertises the ability to test online marketing campaigns and determine the best key phrases for conversions and return on investment. Search advertising is very effective at delivering relevant results to users and works very well for all kinds of businesses.

Only pay when someone clicks on your ad and get all the additional views of your ad and company name for free.

Enhance your inbound marketing strategy.
Create relevant ads to searchers with benefits and features that will lead to a high click-through to your website.
Track the ROI for every keyword, advertisement, ad group and campaign.
Quick to implement and provides faster results.

KEY FEATURES OF SEARCH ADVERTISING

Depending on your budget, we can help your adverts appear at the top search results or even on select websites with a highly targeted message that you have full control over.

Control messages and highlight brand values and identity.

Have the option to add new offers quickly and spread your message within a limited timeframe.

Get the know-how to help fine tune your Marketing.

Paid search allows you to make informed decisions and choices to achieve the best ROI. Change Ad Copy, Promotions and Specials according to feedback.

Extend your reach far and wide.

Reach a massive proportion of Internet users by reach and targeting potential customers with paid adverts.

Create personalized communication.

Let your content add value and influence purchase decisions so that visitors are willing to sign up for more information.

Let customers searching for precisely what you offer find you

Save time by advertising to new markets faster. Get regular, automatic updates to your ads and show relevant, dynamically generated headlines with your ads, control your campaign and promote your business to more customers.

Campaign Management – we cater to your requirements throughout the duration of your search campaign. If you need day-to-day management of your ad campaigns you can rely on us to maximize effectiveness and help your business grow.
Creative Development – we can create customized online search ads that assist customers in locating you when searching for your product or service. All things are considered including relevant keywords and links to drive clicks and conversions.
Targeting and Analytics – when you need access to real-time search advertising results, we make it easy for you to have access to them whenever and wherever. This gives you the flexibility to redirect your strategy to obtain the right results.

Social Media Advertising

Use the most cost-effective digital marketing method to syndicate content, increase brand visibility and maximise ROI.

Dominate Facebook, Twitter, YouTube, Google+, Instagram, LinkedIn and so many more online platforms with targeted advertising to potential customers. Marketing on social media can open your business to a wide range of customers across the globe. With increased visibility, your business creates more opportunities for conversion. Each blog status update, blog post, image, video, or comment may lead viewers to your website and improve traffic.

We can help boost brand loyalty by making your customer interactions an opportunity to publicly demonstrate your devotion to customer satisfaction. Whether someone has a question or a complaint, social media gives you the tools for rectifying issues quicker through interpersonal dialogue. This results in greater brand loyalty and provides you with the marketplace insights needed to adjust your service or product offering.

If you want wish to have customers choose your brand over the competition on a consistent basis, then social media is the best way of making sure that your business is responding to market changes and communicating effectively with customers and prospective buyers alike.

Through blogs, social media posts and other online forms of social communications, you can effectively educate or entertain consumers and build equity with prospects. By consistently sharing free and valuable content across all your profiles you can earn the trust of consumers over time.

Stay in front of your audience throughout the buying journey.

Boost customer engagement with ads packed with powerful call-to-actions.
Create custom audiences and show your ads directly to them.
Reach out to decision makers directly and get the conversation started.
Encourage employees to share positive information about your brand and grow your reach.

KEY FEATURES OF SOCIAL MEDIA ADVERTISING

You set the objectives and we follow through with the complete strategy to accomplish them. If you wish to gain followers, execute promotions, generate leads, then we can make that goal a reality. With targeted ads, you can be certain that your messages reach the right audience. Our engaging ads will help you cut costs will increasing customer engagement.

Improve your brand strategy.

With social media advertising, your message can appeal to your customers and turn prospective customers into long-term brand champions.

Reach audiences with real interest in your brand.

You can target various demographics on social media and drive more purchases while building brand loyalty.

Track your results

With social media advertising you can measure sales, website traffic, email subscriptions, etc.

Increase touch points

Let customers interact with your brand before they decide to purchase your product. The more consumers interact with your brand, the more likely they are to buy.

In a social-first world, social media advertising is as good as gold

We can help drive relevant website traffic through social media which can dramatically impact your sales. Promote your offers on social media and direct them to your website to transact. One of the best ways to build a strong and loyal customer base is to reward them by offering discounts, giveaways, contests, and more interactive incentives that are engaging and useful to customers.

Campaign Management – get your social media advertising campaigns professionally managed to the most out of your ad spend.
Creative Development – receive the best social media advertising strategy from experts who have experience helping business grow.
Targeting and Analytics – the proof is in the reporting. With incredible insights into the buying behaviour of your consumer, you will be able to adjust your message and provide customers with what they truly want.

Video Advertising

Video advertising is transforming the way brands reach users with highly engaging media at key points of the customer journey to influence conversions.

Increasingly, consumers are moving away from traditional media and turning to digital video for discovery, entertainment and brand awareness. This means that businesses that are not using video as part of their marketing strategy, are lagging behind. A significant number of shoppers will purchase a product after viewing a video ad and video advertising creates a more stimulating environment for consumers by meeting their expectations for content. It also allows brands to quickly inform and visually entertain, which generates a powerful platform for conversion when accurately targeted across user behavior patterns.

As the range of digital content continues to expand, so does the structure of video advertising and with more channels for delivery and improved targeting features, video advertising makes it possible for brands to reach audience segments across their preferred platforms to boost ROI.

With video ads you can strategically optimize your program daily, including monitoring your daily ad budget, updating ad copy and objectives, optimizing targeting options, and reporting on campaign results. To ensure your ads reach the relevant user, you have the capability to target users with a combination of options including: behavior, interests, placements and keywords.

Video campaigns connect with users across mobile devices, websites, social networks, and connected TVs, delivering content seamlessly across different touch points of a consumer’s journey. This heightened exposure with engaging, targeted content positions brands for purchase in an increasingly competitive marketplace. Visibility at each of these touch points allows users to build trust and awareness with your brand.

Cater video content to devices and audience interests.
Establish a personal relationship through storytelling and by connecting a viewer’s emotions to your product or service.
Say more in a shorter amount of time.
Effectively demonstrate your product through How-To guides, etc.
Ensure your message gets to the right audience at the right time by using targeting that includes interest, demographic and even location data.

KEY FEATURES OF VIDEO ADVERTISING

Successful video advertising campaigns will reach users with targeted content across their entire path to purchase and identify their point of conversion. To get the most out of your video advertising, we can develop a cross-channel strategy that incorporates a variety of delivery methods to engage users at all stages of the discovery process and across all devices.

Actionable exposure can aid conversion whether users encounter video display ads on trusted websites, in-stream videos from their mobile device, sponsored content across social networks or targeted video content displayed across connected TV devices.

Tell your story and create a lasting impression.

Incorporate compelling content and imagery and display strong calls to action at the beginning and end of videos.

Track online conversions with analytics.

You can monitor video shares, channel subscribers and site traffic plus implement retargeting to track users across devices.

Take charge of your Ad spend.

Pay by view or completion to keep impressions and conversions high and leverage audience data to keep content targeting relevant.

Deliver highly focused and measurable video content.

Create your video content that is flexible with all screen sizes, as users may be streaming from large smart TVs or small mobile devices.

Go Viral With Video

Using digital video advertising we can empower your brand to build a stronger connection along the path to purchase. With niche-focused content delivered across an increasing variety of digital channels and connected devices, we can help expand your digital reach with video advertising to connect your target audience segments with the digital content experiences.

YouTube Video ads – these are highly effective since they can be shown across YouTube Search and YouTube Videos, including Google partner sites, apps and the Google Display Network.

Facebook Video ads – social media networks offer a unique platform to deliver video content that goes beyond promotional advertising.
Video ads on Websites –create fun, flexible and creative video content on your website and increase exposure and engagement.
Instagram Video ads –Instagram’s native, in-feed video ads are a fantastic way for your brand to reach audiences on mobile.

Email Marketing

Email is the one of the most effective ways of generating the highest ROI for marketers. When done right, email marketing lets you reach the right person, with the right offer, at the right time.

Email’s unmatched ability to drive conversions makes it one of the most effective marketing channels to drive ROI. It is a professional medium for communicating and people tend to prefer receiving information about products and services through that channel. Building your email list, unlike building a social media following, is a stable long-term investment that will pay off for many years to come.

One of the most obvious benefits of email marketing is its lower cost compared to mainstream marketing channels. There are no print or postage costs and no fees paid in exchange for exposure on a certain billboard, magazine or television channel. Email marketing is great for taking advantage of impulse buying. There aren’t many other marketing platforms which allow customers to go from witnessing an offer to purchasing an item within two clicks of a button. With a well-crafted call to action and a link straight to the checkout, email newsletters can tremendously boost sales.

With email, you can strengthen brand recognition with new and potential clients, and extend your reach when people forward or share your message with a friend. Another advantage of email marketing is that gives you the metrics you need to analyze how your email marketing campaign is performing. These key insights help you to make smarter decisions, and also give you the added advantage of having the data to better understand the needs and interests of your customer base.

Accumulating email addresses and maintaining a mailing list is relatively inexpensive. It is easier and cheaper to personalize emails, or a group of emails, than for physical print media. Since email takes less time to create and send compared to other marketing and advertising channels, you can also communicate with your customers more frequently.

A customised email campaign keeps your company top of the customer’s mind.
Email marketing is a lead nurturing tool which helps attain wider reach but also a greater networked reach with people who, by forwarding the email, act as your brand advocates.
Draw precise and usable tracking information to help you figure out what works and what doesn’t.
Email contains opt in or opt out options this helps you short list your prospects. People that want to hear your message will happily give you their email address.
There are no boundaries with email marketing. Advertisers are able to get repeat business in a sustainable way.

ADVANTAGES OF EMAIL MARKETING

To really create effective email campaigns, you need to create great value for your recipients. That means you need to understand your audience and how to best engage them with your emails and we can help you achieve this and so much more. We can help you target your potential customers in a personalized way.

Reach people on any device

Email is one of the few communication channels compatible with almost any digital device connected to the web.

Promote your services

With email you have an opportunity to market your service or product in a variety of ways at very minimal costs.

Grow your customer base

Increase your value by adopting a communication strategy that fits your audience’s needs.

Get easy integration

Reinforce your marketing campaign message by combining email marketing with other media. Initiate campaigns using videos, graphics, music, quizzes, or games to keep your recipients engaged.

Scalable, Sharable & Measurable

We can help your business grow by scaling your e-newsletters to specific audiences. If you want to maximize your open rates, we are able to send emails to certain audiences depending on the time they like to click through on to the email copy. Special tools are available to you that accurately measure click through rate, conversation rate, and analyze site traffic.

Full service management – our focus is to deliver the best results for your email campaign. We have the capacity and capabilities to manage the daily execution and we possess the flexibility to make adjustments as required in order to boost your success.

Template design and development – it doesn’t matter what industry you operate in. Our team will customize your email template to match your brand. We take a creative approach and uniquely market your business in a way that not only gives your brand visibility but recognisability as well.
Strategy and automation– don’t worry, when it comes to providing you with a comprehensive strategy aligned with your business objective, we are experts. Our automated workflows increase efficiency by streamlining the entire email marketing process.

SMO is ideal for relationship media because it enables you to build emotional connections.
eigHt helps establish your customised social media optimization plan.
SMO helps promote your product and build a brand on various social channels.
On-page optimization that includes quickly scalable posts.
Social media optimization includes using RSS feeds, social news and bookmarking sites, as well as social media sites and video and blogging sites.

KEY FEATURES OF SOCIAL MEDIA OPTIMIZATION

Social Media Optimization is essentially using social media as a catalyst to grow your company’s online presence. Using the reach social media you can fuel your marketing campaign. SMO involves strategically creating; building and maximizing your social media plan to connect with your target audience.

If you’re looking to strengthen your brand, gain greater online visibility, generate leads or simply connect with your audience then you should let us handle your social media optimization requirements and ensure your get the result you want. When used effectively social media can be one of your greatest assets for improving your site’s organic search results.

SMO allows a strategic, multi-point process to boost your SEO and drive more potential customers to your site. As a digital strategy, social media optimization can work to increase awareness of new products and services. It also creates an opportunity for your business to connect with customers and manage the company’s reputation more effectively.

We are here to help you strengthen your brand and boost visibility, as well as generate leads and increase sales all at the same time. We will assist you with creating interesting online content that encourages people to engage with a website and then share the content.

Greater connectivity and audience engagement

By connecting with people in various online venues, you extend the reach of your business and increase opportunities for people to link to your main business page.

More precise targeting

Messages in social media optimization can be tailored to specific groups of individuals, allowing social media managers to provide different offerings based on demographic and geographic profiles.

Manage your online reputation

SMO is an effective way of implementing online reputation management and ensure that negative feedback does not dominate your search results.

Generate genuine leads

SMO is an under-utilized lead generation method that actually results in high conversion rates. It is very effective in converting previously uninterested individuals into brand champions.

Take a holistic approach to natural search optimization

Social media optimization helps connect all of your social media accounts in a cohesive, consistently branded network that points your potential customers where you want them to go. Social media optimization is closely connected to viral marketing or seeding the techniques where word of mouth is created through networking using social bookmarking, video and photo sharing websites.

Content development – we can help you increase your linkability and ensure tagging and bookmarking are put in place when we develop you content. We include reward inbound links to help your content travel further through sharing.
Monthly insights – never lose track of your marketing activities with our monthly updates, providing you detailed insights to enable you to direct your campaigns more effectively.
Social media audit– everything is measurable. No need to have doubts about whether your marketing budget is being used in the best way possible to achieve the results you need.

Website Development

To achieve your business objectives you in today’s digital space you need a fully optimized website that has great design aesthetic, is user-friendly, and has valuable content.

From concept to creation, eigHt tackles your website development project with maximum care and abundant creativity and flair. We are all about the big picture so our approach is not conventional. We make sure that your website stands out and appeals to the eye, we also go the extra mile to ensure that your web content is fully optimized for search engines and we also integrate your site with your social platforms.

Whether it’s a small business website, we can give you the functionality that really gets the best value for your budget. Even if you want to create a lead generation website or mobile-friendly webpages to give your customer a better experience when they interact with your brand, we will make sure that you are satisfied with our web development service.

eigHt will help ensure that more visitors to your website convert into buyers of your products and services. If your business requires ecommerce solutions geared toward turning your website into a sales machine, we’ve got you covered. We take time to understand your business, your customers, and your goals so that we can develop a website that truly speaks to your target audience.

Our team is able understand both back-end and front-end development including testing processes to make sure that you have a website that will represent your brand just the way you like. Our website development services are best at providing cost-effective solutions for website development solutions. We have a reputation for offering highly reliable, secure and scalable web development application solutions at an affordable price.

Customized web development service

Strategic design that align with your site’s features and objectives
User-friendly navigation, versatile and functional
Affordable, reliable service with seamless migration and maintenance at most economical pricing at minimal downtime
Good interactivity to engage the user and make your site memorable.

KEY FEATURES OF WEB DEVELOPMENT

The digital environment is an interactive, dynamic, and rapidly changing new communications medium that your website should reflect in order to attract visitors. At eigHt we are adept at making sure our clients get well-organized, edited, and timely original content set in an attractive, interactive, and consistent format.

Original, custom design website

If you want a visually appealing, polished and professional site then we’ve got you covered. We’ll create a lasting impression in the mind of each unique visitor.

Favorable functionality

We’ll make every component of your site properly functional including hyperlinks, contact forms, site search, etc.

Full cross-platform/browser compatibility

Because different browsers have different content display rules, we test your site in the latest versions of Internet Explorer, Firefox and Safari, etc.

Create a unique user-friendly experience for your audience

eigHt makes sure that your pages are fast-loading pages so that you don’t lose potential visitors.

Get all the essentials for a winning website

At eigHt, we build a custom website for your business to create that strong first impression and give your target audience the information they need. Our web development team ensures that you get a website that has world-class design standards, appropriate color scheme, text that can be easily read, great visuals and meaningful graphics yet still simple and refreshing to make sure bounce rates remain extremely low.

Contact Forms to capture leads – you don’t have to worry about potential customers slipping through the cracks. We will create the appropriate contact form relevant to your business and gather the data you require to follow-up on enquiries.

Administrative backend – the prospect of having no after-launch support is completely a non-factor. eigHt is here for you throughout the development process and remains in position to offer website maintenance and further support at excellent rates.
Domain Registration – if you are not sure where and how to secure the right domain for your business, we can help you pick one that will complement the SEO efforts when it comes to marketing your site.
Animated Image Slider – digital consumers demand greater engagement and to have better interaction on your website, eigHt can add animated sliders and graphics to enhance the look and feel of your website.

Landing Page Conversion

If you want to improve your landing page conversion rate, we can help you optimize landing pages and generate leads.

Landing pages are a crucial element of inbound marketing strategies. Landing pages literally serve as the location your prospect lands on your website. Repeat visitors or customers also come across your landing page so it’s important to ensure this side of your marketing arsenal is given the appropriate attention.

Our goal is to help your business optimize all the elements of your landing page, assist with the A/B Test for your landing pages to increase shares and leads plus close any loops by providing you the latest landing page analytics. It’s important to create landing pages that focus on only one offer or solution per page so that users don’t lose sight or get confused. For better conversions, you need your landing page copy to be convincing, sincere and engaging.

The team at eigHt can align ad creative and targeted keywords with display and SEM campaigns to create a consistent post click consumer experience. Your company’s conversion path may consist of a web app, shopping cart, a single landing page, a microsite, or a registration form. We will collect enough data to implement functionality, ad copy or design changes to boost conversions.

Your page's design, content, form and call-to-action all play an important role in whether or not the visitor decides to engage with you and our job is to ensure that your bounce rates are kept at the absolute minimum.

A good landing page can turn clicks into conversions.

Conversion optimized landing page designs that generate more leads and customers.
Create landing pages that reinforce your brand so you get more conversions.
A good landing page is essential because it builds the value promised in your campaign, garners new leads and converts clicks into customers.
Highlight your value proposition by letting customers know about your unique offering.

KEY FEATURES OF LANDING PAGE CONVERSION

Effective landing pages are typically those with a single focus and include a call to action directed at your target audience. At eigHt we deliver on all that and so much more. We will write simple and straightforward headlines for your page, use appropriate imagery, optimize your form fields, and make sure the CTA is displayed at least once in a visually distinct way.

From Strategy to Sales

We are experts in producing landing pages that generate quality leads and customers and will incorporate proven conversion-driving elements into your page.

Boost your conversion rates

We are equipped with the know-how and we use best practices through landing page optimization projects to boost your conversion rates.

Increase landing page performance levels

We will incorporate proven conversion optimization strategies into your landing and use A/B testing to keep pushing performance levels up.

Creative Customization

At eigHt we don’t use generic templates. We have a team dedicated to custom building landing pages that are designed specifically for your business.

Optimize growth and engage customers

eigHt has experts who can help write clear call-to-action Copy and effective headlines for your landing pages. We will make sure that the design and layout elements are top-notch and above industry standard so that you can maximize sales through the right kind of social proof. We cover everything including Conversion Optimization Audits, Copywriting, Landing Page Layout and Design and Wireframes, Landing Page Template Development, Mobile Optimization and Responsive Design.

Mobile responsive landing pages – mobile is fast becoming the leading platform for internet usage globally. We are in a position to build your landing page in a responsive way so that it is optimized for mobile platforms and devices.
A/B Testing – With A/B Testing, eigHt can test various landing page layouts and content to understand which works best for your target audience.
Custom domain – We’ll make sure your landing pages have an easily identifiable domain name that matches your offering.

Integrations

You’ll have instant and automatic updates sent to your customer base. From online forms to your database, you can easily keep track of the activity and get detailed insights into your leads so that you can follow up fully equipped with the information to overcome all objections and convert sales.

Online Ad Development

For successful brand loyalty a business need valuable content to entertain and inform prospective customers online. This will in turn create a thought leadership position for your business within your industry and help you stay ahead of the competition.

Graphic Design

To succeed in the digital domain you have keep your design, branding and overall marketing up to speed with what customers wish to see.

The visual impact of professional quality graphic design in every marketing resource is important to the success of any person, business or organization. The use of good design can improve many aspects of your business. By creating good designs, you create and stimulate fresh perspectives and thoughts. Your ideas will be the starting point for many others, and the cycle will continue with you at the forefront.

When properly applied, graphic design offers visual consistency through all of your marketing efforts, which builds your company’s identity and brand recognition. Design assists greatly in selling a idea or product. It is applied to products and elements of company identity that are extremely important in branding which has increasingly become important in the digital driven world we now live in.

Graphic design is very effective at attracting attention and encouraging your audience to want to learn more and engage with your brand on a much more personalized basis which ultimately leads to sales.

Create a professional appearance that builds trust and credibility, which is essential to growing your business.

Visual consistency builds your company’s identity and brand recognition.
Have greater power to inform, educate, or persuade your audience.
Get people hooked to your product and service just by presenting them with great visuals and graphics.
Make your brand more memorable and increase sales over time.

KEY FEATURES OF GRAPHIC DESIGN

Good design can mean the difference between a flourishing business and one that is doomed to fail. A well-designed website, marketing materials or anything for that matter, leaves a lasting impression on a customer’s mind that once they buy-in to what your design and brand stands for, you can have a loyal customer for life. It is therefore essential to keep good graphic design top of your mind in any business or branding endeavor. eigHt has years of experience in dealing with all aspects of graphic design and we know what works.

Build the right Image

In the eyes of the target audience design always determines perception. We help shape the right image for your business so that you can capture the right audience.

Distinguish your business from the competition

When you have well-crafted and creative design elements added to your website or social media pages, you will grab all the attention.

Boost Sales

The way you incorporate design into your enterprise assets will have a direct impact on how customers perceive the value of your offering. By using the right design elements, you can significantly increase your ROI.

Captivate your audience and gain brand loyalty

Nothing sets a business apart more than the approach it takes to show that it is responsive to market changes and truly cares about creating exciting, thoughtful and well-meaning user-experiences.

Create a brand you believe in

Every successful product or service owes much of its success to the design. Creativity at its best is explored through design. Whether you like classic or futuristic design elements to showcase your brand personality, we can tell the story of your brand through design and increase the chances of really connecting with consumers at the core of what truly inspires people which is great design.

Digital ads –give your digital ads the design flair that captivates audiences and distinguishes your brand.
Email design – customer communications are vital brand positioning tools and they can be make or break for a company’s reputation.
Logos and colour schemes – a logo is the embodiment of your business’ brand identity and any truly leading business is fully represented in its logo and colour scheme. We’ll make sure the symbol or image speaks volumes.
Landing Page Design – we will take care of all the aspects of your visually striking landing pages to keep visitors hooked.

Website Design – there are many elements that go into making a good website design. eigHt focuses on all the details from the miniscule to the more prominent design elements. We carefully consider everything including Fonts, Images, Signature & Print Ready Art Files, Layouts, etc.
Social Media Design – making sure your design appeals to a social media audience is crucial and we will create designs that will spark conversation and get your brand noticed.